Marketing Plan
When you hire me as your real estate agent, I endeavor to market you house to the fullest. Some of the ways I do this are:
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Install a sign and/or arrows to direct agents and public to the property
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Place listing into the Nevada County Multiple Listing Service (MLS) for maximum exposure. Property will be listed in more than one area if appropriate
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Place listing into the Placer County Multiple Listing Service "Metrolist", for additional exposure to Northern California agents
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Listings will be advertised on the following web sites:
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Complete listings with virtual tours where appropriate.
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Properties updated from county multiple listing service
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'Featured Listings' sections properties rotated every two week
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Compose professional color brochures of the property and make them available for distribution
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Mail 100 "Just Listed" cards to your immediate area. Many times someone in the neighborhood has a friend or family member wanting to move close!
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Advertise weekly in The Union newspaper
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Weekly ads on Saturday
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Real Estate Showcase on alternate weeks on Saturday
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New copy submitted every two weeks
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Advertise in Gold Country Real Estate
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Monthly three full color page ads
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Total distribution of 10,000 to 15,000 copies from over 70 distribution points
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Available on-line at www.discovergoldcountry.com
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New copy submitted by the 10th of the previous month
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Advertise in Sierra Foothills Real Estate Magazine
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Monthly ad black and white full page
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Total distribution of 30,000 copies through out Nevada, Placer and Sierra County, the I80 corridor, South Shore Tahoe, North Shore Tahoe, Incline Village, and parts of El Dorado county
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Available on-line at www.sierrafoothillshomes.com
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This website is currently averaging 15,000 to 20,000 hits a month
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New copy submitted on the 25th of the previous month
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Property listings are rotated through the print media every month. Previous months properties stay on the website until status changes
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Participate in Keller Williams office tour on the first Thursday available after listing your home
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Participate in monthly MLS tour, hosted with pies or another delectable desert
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Ensure open communication between seller(s) and agent, and/or the agent's assistant during the listing and escrow period.
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Negotiate all offers in a manner that honors the real estate professional's fiduciary responsibility to seller
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Discuss general public open houses if agent and seller agree there would be some benefit to doing so
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Send monthly updates showing advertising activity
